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Writer's pictureAndrew Cunningham

Is There Potential for 360 Video Booths at Large Corporate Events in Late 2024 and Beyond?


As we approach the end of 2024 and look ahead to 2025, Fullcirclevents envisions a landscape where corporate events continue to evolve, bringing innovative technologies to the forefront. We believe 360 video booths will play an increasingly important role among these. These booths offer an immersive and engaging experience, capturing every angle of an event. Whether you want to enhance brand visibility, engage attendees, or gather insightful data, 360 video booths provide a versatile solution. Here's our perspective on the trends shaping the use of 360 video booths at large corporate events well into 2025 and beyond.




1. Enhanced Brand Integration

We foresee a future where 360 video booths seamlessly integrate brand elements into the event experience. Companies can use these booths to showcase their logos, slogans, and other brand assets in creative and eye-catching ways. From custom-branded 360 overlay wraps to static, animated digital overlays, the emphasis will be on making every video a powerful marketing tool that extends the event's reach well beyond the venue.


 

2. Real-time Sharing and Social Media Integration

We predict that real-time sharing capabilities will become a default requirement. Modern 360 video booths equipped with instant sharing features allow attendees to post their videos directly to social media platforms. This not only boosts event visibility but also creates a buzz that can attract more attention to the brand. We expect to see more sophisticated social media integrations, making it easier for users to share their experiences with just a tap.


 

3. Data Analytics and Insights

We believe data analytics will continue to grow in importance for event planning and execution. 360 video booths now incorporate advanced analytics tools that provide insights into user engagement and preferences. By analysing this data, companies can better understand their audience and tailor future events to meet their needs. These insights can also be used to measure the effectiveness of branding efforts and make data-driven decisions for marketing strategies.


 

4. Personalized Experiences for Every Event

We envision 360 video booths offering highly personalised experiences tailored to the specific needs and preferences of each corporate event. Event planners can work with clients to select from a range of video effects, backgrounds, and branding options to create a unique and tailored experience. This ensures that each event aligns perfectly with the client’s vision and branding goals.



 

5. High-Quality Video Footage

We see high-quality video footage as a cornerstone of the 360 video booth experience. These booths provide amazing video footage in various formats, including slow motion. This allows for dynamic and engaging content that can be captured in square, reel, or landscape formats. The possibilities of video effects using state-of-the-art dedicated 360 video booth software are endless. Coupled with the extensive corporate branding options available, these booths can create a visually stunning and memorable experience for event attendees.


 

Complementing Other Event Activities

We believe 360 video booths are most impactful when integrated with other event activities. Here are a few examples of how they can complement different types of events:

  • Team Celebrations: Enhance team-building activities with a 360 video booth to capture the fun and camaraderie.

  • Trade Shows: Attract visitors to your booth with an interactive 360 video experience highlighting your products or services.

  • Brand or Product Launches: Create buzz by offering attendees an engaging way to interact with your brand and share their experiences on social media.

  • Awards Dinners and Dances: Capture guests' best moments in 360 videos to provide a memorable takeaway.



 

Conclusion

The trends for 360 video booths at large corporate events in late 2024 and beyond highlight a shift towards more immersive, interactive, and personalised experiences. With enhanced brand integration, real-time sharing capabilities, and a focus on creating high-quality, engaging video content, these booths are set to revolutionise how companies engage with their audiences. As technology continues to advance, we can expect 360 video booths to play an increasingly important role in creating memorable and impactful corporate events.


Ready to take your corporate events to the next level? Contact us today, and let's start planning!


 

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